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IIFW!

Going to be India’s one of the most Aspirational & glamorous fashion and lifestyle event. Targets the fashion elite & creating fans and followers of intimate fashion alike, nationally and globally. Brings together finest leading Indian & International Intimate Wear ( Lingerie ) Brands, Intimate Wear Designers, Intimate Wear E- Commerce, Lingerie Stylists & Experts, Next-Gen Initmate Fashion Talent, Intimate Fashion Bloggers, Fashion & Media VIPs, Sponsors and numerous unique visitors from diverse fields. To be held in the winters & soon to be twice a year in India & Abroad.Read More...

What we have?

  • India Intimate Fashion Week ( IIFW India )
    Fashion Week

    India Intimate Fashion Week ( IIFW India ) is a platform designed to shed a powerful spotlight on all facets of the Indian intimate apparel industry.

    This exceptional business platform exhibits both emerging and established brands around the Country & gradually around the globe, spanning market categories of detailed intimate wear industry viz. Lingerie, Lounge / Sleep wear, Leg wear, Yoga & Active Wear, Swim/Beach Wear, Lingerie accessories, Men's undergarments , Intimate Hygiene & personal care products and more on a grand fashion week format.

  • BetterFLY Foundation
    BetterFLY Foundation ( To be Launched in Season 2.0 )

    BetterFLY Foundation For Youth guides disadvantaged youth ( Below Poverty Line & Physically Challenged ) to reach their full potential by strengthening the presence and impact of caring Creative Honchos in their lives.

    - BetterFLY Foundation aims at offering a dreams motivating hand to those who wish to create their career in the creative field ( Fashion Designing, Modeling & Fashion Styling ) from the said special talent set.

    - Leading Fashion Schools, Designers, Manufacturers would support these youths by offering them required training & skills and also offer them jobs & platform to perform & encourage them to stand on their on feet.

WHY IIFW ?

Gateway To An Aspirational Marketing Opportunity Ideal platform for brands targeting young, aspirational, stylish, tech savvy & style conscious demographic
IIFW offers a unique B2B networking session During the fashion week so that you can Connect with the business leaders, designers, stylists, Next-gen talent, sponsors, CSR Team, Models To discuss & form business relationships by taking the Highest advantage of this India’s finest business Platform for Intimate Wear Industry.
In order to create awareness and educate females about their lingerie size, we've partnered with A&B for the campaign #TheRightCupProject. Females in India are not comfortable talking about their bra size which has resulted in not knowing their appropriate size. Hence through this initiative, IIFW & the Digital Marketing Agency A&B have built a chatbot to help females communicate to a robot on Facebook messenger and know the right size without any hesitation.

Keep Staring... More to Come